All Terrain
All Terrain’s story began in Costa Rica, when a climber’s DEET-based insect repellent leaked in the middle of a hike. The chemicals in the repellent ate through his backpack, destroying a number of his possessions. The leak even melted the keys on the calculator he was using to figure out the exchange rate. Wanting an alternative to this destructive formula, the climber returned home and developed the DEET-Free Herbal Armor® Insect Repellent.
Since then, All Terrain® has steadily expanded its product line to provide effective, environmentally friendly protection against a wider range of skin issues. Located in Newport, New Hampshire, All Terrain® now offers insect repellents, itch relief, topical first aid, bandages, and sanitizing products. Our products aim to help you and your family be more active and live healthier lives by being more confident in your protection outdoors.
Getting People Back Outside
All Terrain® products protect you outside, so you feel better inside. You can be confident using them in the backcountry, backwoods, or backyard. At the heart of All Terrain is a mission to get families, especially children, outdoors and away from screens. Their concern stems from real trends: declines in recess and free play, increased childhood obesity, depression, ADHD, and excessive screen time that is averaging 7½ hours a day.
All Terrain supports both local and national organizations that promote outdoor activity, particularly for kids. The company is active in community partnerships and initiatives evident in past collaborations with groups like SheJumps underscoring a deep commitment to communal wellness.
Cruelty-Free, For People & Planet
All Terrain’s products are made to be used anywhere, anytime, whether in the backcountry, backwoods or backyard. They are made by active and environmentally conscious people who share All Terrain’s core company, product, and operating values.
- Natural & Sustainable Formulations: Products feature 95%+ naturally derived ingredients, independent testing, and meet FDA/EPA guidelines.
- Cruelty‑Free: Products are cruelty-free (PETA-listed) and are tested on volunteers, family, and friends. They do not market any products that are not tried by themselves first and they do not like.



















