Annie's

Annie's Homegrown was founded in 1989 by Annie Withey with a mission to cultivate a healthier, happier world by spreading goodness through nourishing, organic foods, honest words and conduct that is considerate and forever kind to the planet. They believe food has the power to impact the future of the planet and everybody on it. Starting with a simple idea to create better food choices, Annie's has grown into a beloved brand known for its commitment to organic ingredients and sustainable practices. The brand's iconic "Rabbit of Approval" symbolizes its dedication to quality and environmental responsibility. 


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Nurturing Communities

Annie’s looks to improve their impact on people by looking for ingredients, manufacturing partners, and packaging materials that have a positive impact on farmers, communities, animals and you. They strive to ensure that their products meet the high standards that their bunny families share. Annie's believes in the power of community and the importance of connecting people to real food. Through initiatives like the "Grants for Gardens" program, Annie's has funded school gardens across the U.S., helping children understand where their food comes from and fostering a love for healthy eating. They also support various organizations focused on food education and access, demonstrating its commitment to social responsibility. 

Better Packaging for a Better Planet

Annie’s knows that packaging plays a critical role in preserving the safety, nutrition, and quality of the food they make. It also presents sustainability challenges through the materials used in products and the waste generated when improper disposal occurs. They’re committed to designing their packaging in a way that has a positive impact on people and planet. Their packaging footprint is reduced by thoughtfully optimizing design, sourcing sustainable materials, and ensuring proper recovery of their packaging. 90% of Annie’s packaging is recyclable or compostable and 100% of their products carry the How2Recycle label so it’s as simple as possible for their customers to choose the right bin.  


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